Creative Innovation Labs

  • Action type: CREA-PJG CREA Project Grants
  • Opening date: 1 March 2022
  • Closing time: 7 September 2022 17:00 (Europe/Brussels)
  • Budget per project: € 13 640 000 of total € 13 640 000
  • Project duration: 24 months
  • Official website

Scope

Please note that no budgetary limits apply to the project proposals however we strongly urge you to request a budget that is justifiable based on the requirements of your specific idea and set of actions.

Call Information:

Within the specific objective of promoting policy cooperation and innovative actions supporting all strands of the Programme, promoting a diverse, independent and pluralistic media environment and media literacy, thereby foresting freedom or artistic expression, intercultural dialogue and social inclusion, the priorities of the cross-sectoral strand shall include:

  • to encourage innovative approaches to content creation, access, distribution, and promotion across cultural and creative sectors and with other sectors, including by taking into account the digital transition, covering both market and non-market dimensions;

The Creative Innovation Lab shall incentivise players from different cultural and creative sectors to design and test innovative digital solutions with a potential positive long-term impact on multiple cultural and creative sectors. The Lab shall facilitate the creation of innovative solutions (e.g. tools, models and methodologies) that can apply to the audiovisual sector and at least another creative and/or cultural sector. Solutions should be easily replicable and have a potential for market penetration. For the purposes of clarity, the project does not necessarily have to be applicable immediately to the audiovisual sector but one that could easily be replicated in this sector.

For the purposes of this year’s call, in addition to recurring objectives and activities , a thematic approach is also being adopted. For the second year of the Creative Innovation Lab the two themes are greening as well as innovative education tools to tackle relevant societal topics such as disinformation. The aim is to foster lifecycle thinking and promote a more sustainable and inclusive living environment and way of life. The Creative Innovation Lab will gather players from different cultural and creative sectors to design and test innovative solutions (e.g. tools, models and methodologies) for a circular economy. These solutions would need to combine sustainability with inclusion and aesthetics, be replicable in different sectors and have a potential for societal behavioural changes.

 

Objective:

The Creative Innovation Lab shall incentivise players from different cultural and creative sectors to design and test innovative digital solutions with a potential positive long-term impact on multiple cultural and creative sectors. The Lab shall facilitate the creation of innovative solutions (e.g. tools, models and methodologies) that can apply to the audiovisual sector and at least another creative and/or cultural sector. Solutions should be easily replicable and have a potential for market penetration. For the purposes of clarity, the project does not necessarily have to be applicable immediately to the audiovisual sector but one that could easily be replicated in this sector.

For the purposes of this year’s call, in addition to recurring objectives and activities, a thematic approach is also being adopted. For the second year of the Creative Innovation Lab the two themes are greening as well as innovative education tools to tackle relevant societal topics such as disinformation. The aim is to foster lifecycle thinking and promote a more sustainable and inclusive living environment and way of life. The Creative Innovation Lab will gather players from different cultural and creative sectors to design and test innovative solutions (e.g. tools, models and methodologies) for a circular economy. These solutions would need to combine sustainability with inclusion and aesthetics, be replicable in different sectors and have a potential for societal behavioural changes.

 

Expected results

  • Improve the competitiveness of the European audiovisual and other cultural and creative sectors through cross sector collaboration;
  • Improve the greening process of the European audiovisual and other cultural and creative sectors through cross sector collaboration;
  • Increase knowledge transfer between different sectors of creative industries;
  • Increase the visibility, availability and diversity of European content in the digital age;
  • Improve business models and use of data;
  • Increase the potential audience of European content in the digital age.

 

Description of the activities to be funded

The InnovLab support shall support the development of innovative tools, models and solutions applicable in the audiovisual and other cultural and creative sectors. It aims to support the competitiveness, greening process, cooperation, circulation, visibility, availability, diversity and/or audiences across sectors.

In 2022, in addition to recurring objectives and activities, the action will address the following themes:

  • Greening,
  • Innovative education tools to tackle relevant societal topics.

Special attention will be given to applications presenting adequate strategies to ensure more sustainable and more environmentally-respectful industry and to ensure gender balance, inclusion, diversity and representativeness.

Remarks

  1. Eligible countries: as described in the Call document.
  2. Eligibility and admissibility conditions: as described in the Call document.
  3. Proposal page limits and layout:Please refer to Part B of the standard proposal template.
  4. Evaluation

Evaluation criteria, scoring, threshold and process are described in the Call document.

Indicative timetable for evaluation and grant agreement:as described in the Call document.

Publication of the call: 1 March 2022

Deadline for submitting applications:September, 7, 2022 17:00 (Brussels Time)

Evaluation period: September – December 2022

Information to applicants: January 2023

Signature of grant agreement: March 2023

 

Proposal templates, guidance and model grant agreements (MGA):

Standard proposal template
Call document
Guide for applicants
Multi-beneficiary Model Grant Agreement

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